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Internet Marketing

Required Courses

TitleWinterSpringSummerFall
MGMT X461.41
Overview of Internet Marketing (2 units)
MGMT X461.41
to be scheduled to be scheduled Campus Online
MGMT X461.53
Social Media and Internet Audience Profiling (1.5 units)
MGMT X461.53
to be scheduled to be scheduled to be scheduled Online
MGMT X461.42
Online Analytics and Measurement (2 units)
MGMT X461.42
  to be scheduled   Online
MGMT X461.24
Planning and Developing Your Search Engine Marketing Strategy (1.5 units)
MGMT X461.24
to be scheduled   to be scheduled  
MGMT X461.43
Website Optimization and Personalization (2 units)
MGMT X461.43
  to be scheduled   Online
MGMT X461.54
Developing a Social Media Strategy (2 units)
MGMT X461.54
to be scheduled   Online  

Elective Courses

TitleWinterSpringSummerFall
Internet Marketing
MGMT X461.44
Display Advertising (2 units)
MGMT X461.44
to be scheduled      
MGMT X461.74
Transmedia Marketing Through Storytelling (1.5 units)
MGMT X461.74
to be scheduled   Online  
MGMT X461.45
Email Marketing (1.5 units)
MGMT X461.45
  to be scheduled    
MGMT X461.46
Mobile Marketing (2 units)
MGMT X461.46
      Online
MGMT X461.48
Online Video Marketing (1.5 units)
MGMT X461.48
    to be scheduled  
MGMT X461.77
Agile Marketing (1.5 units)
MGMT X461.77
      Online
MGMT X461.78
Content Marketing (1.5 units)
MGMT X461.78
  to be scheduled Online  

Course schedules are subject to change. Individual courses may be taken without enrolling in the full certificate.

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