| Required Courses |
| Course # | Title | Winter | Spring | Summer | Fall |
MGMT
X464.41
|
Introduction to Event Planning ( 1.5 units )
Show Details Cultivate a clear understanding of the event planning process and develop management skills by increasing one's knowledge of protocol and best practices in the event industry. This course will introduce students to event planning tools to manage time, space, money, human resources, information, materials and problems that may arise through the event planning process. This course provides a forum for event planners to meet each other and share resources, ideas, experiences and enhancing knowledge of available resources and vendors. Students will be asked to plan an event during the 5 week course. They will be placed in groups and given specific parameters for their assigned event. At the end of the course they will present their completed event with specific details regarding scope, theme, budget, etc.
|
 |
|
|
|
MGMT
X464.42
|
Event Risk Management: Financial, Legal and Ethical Safeguards
Show Details Understand the process for analyzing and responding to risks that can adversely impact any meeting or event. This course offers a practical approach to ensure that the planner understands and uses every possible safeguard to produce safe and successful events. Particular emphasis is placed on contract issues and laws and regulations pertaining to meetings and events.
|
|
 |
|
|
MGMT
X464.43
|
Event Operations, Logistics and Communications ( 2 units )
Show Details The creative and business elements of events need to be designed, planned and coordinated. This course examines the creative process and applies organizational principles to ensure a successful event. The course scrutinizes in detail the process for executing an event from concept and pre-production to implementation and onsite logistics management and measurability. The course content builds on a planning and project management framework and considers elements of theming, marketing, logistics, site planning, entertainment, management of subcontractors and labor issues.
|
|
|
|
|
MGMT
X464.44
|
Event Administration and Stakeholder Management
Show Details Event administration is a core competency requirement for professional meeting and event management. This course examines the capabilities required for effective and efficient management of events and event organizations of all sizes and types. Learn how effective communications and a sound organizational structure will ensure a successful and sustainable event. Master leadership skills that will ensure that all of your event stakeholders can contribute to the success of the event and event organization.
|
|
|
|
|
MGMT
X464.45
|
Event Marketing, Fundraising and Sponsorship ( 2 units )
Show Details Learn the practical skills necessary to be proficient in planning fundraising events, and how to secure sponsorships. Focus is placed on submitting winning proposals, event marketing, securing sponsorships and donors, volunteer collaboration, auctions, program facilitation, event production and on-site management.
|
|
|
|
|
MGMT
X464.49
|
Food and Beverage Essentials for Meeting Planners ( 1 unit )
Show Details Effectively managing food and beverage for a convention, conference, event or meeting means successfully working with many variables. This course will examine the process, beginning with knowing your group and their needs, negotiating to book a group, understanding the different role food and beverage can play within a program, alcoholic beverage guidelines and creating a budget. Once these elements are in place, the fun really begins: learning how to work with a hotel or off-premises caterer to create wonderful menus while staying within your budget. This process is so much easier by knowing the tricks of the trade!
|
|
|
|
|
